Tag Archives: infographic

CGIAR

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The Challenge: CGIAR is the largest publicly funded agricultural research network in the world, and Marchmont has conducted media outreach on their behalf since 2013, through press offices, media retainers, opinion articles and targeted media campaigns.

Our Approach: To advance this work, Marchmont:

  • Led media planning and outreach, aligning CGIAR’s work to the external news agenda – from climate change and migration to Covid-19.
  • Accurately and sensitively translated relevant scientific topics into more media-facing pitches and commentary.
  • Supported CGIAR around key events including Climate Week, the UN climate talks and the World Food Prize, as well as key launches of CGIAR initiatives such as their Crops to End Hunger initiative and their Covid-19 Hub.
  • Organised and managed the COP28 virtual press office, amplifying key investment cases for agri-food systems transformation.

Outcomes:

The German Agency for International Cooperation (GIZ)

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The Challenge: The ​​German Agency for International Cooperation (GIZ) works to shape a future worth living around the world. They approached Marchmont for support with shaping the content of a comprehensive guide for policymakers that they had written in partnership with the Overseas Development Institute. The report aimed to capture the policy areas where consensus exists as well as where debates and uncertainties still remain in which interventions work for agricultural development.

Our Approach: To achieve this, Marchmont:

  • Worked with the report authors to craft new messages for the report; restructured and edited it.
  • Designed the report and produced an infographic (English and French versions) to help with the report’s later outreach both online and in workshops throughout Africa.

Outcomes: 

  • The report in both English and French and infographic were shared across the continent (view the full report here).

CGIAR Research Program on Climate Change, Agriculture and Food Security (CCAFS)

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The Challenge: The CGIAR Research Program on Climate Change, Agriculture and Food Security (CCAFS) works to catalyse positive change for climate-smart agriculture. They approached Marchmont for support with launching a report that explored the effectiveness of weather-based index insurance schemes.

Our Approach: To achieve this, Marchmont:

  • Led media outreach for the report and planned the launch of the report at a high-level event in London.
  • Produced a cartoon-style infographic that explained the basics of weather-based index insurance and synthesised key findings of the report. These assets were also launched at the event.

Outcomes: